Retirement for athletes often marks the end of an illustrious...Read More
We are a sports management firm that develops and maintains partnerships across the scope of sports.
- Work with a diverse set of organizations ranging from professional sports clubs & academies, business conglomerates, foundations and federations
- Advise our clients on market entry strategies, program conceptualization, grassroots development, on ground & digital activations and brand development
Vilay Sports was founded in May 2020. Founder Siddharth Ram’s love of sports led to the formation of Vilay Sports, initially supporting athletes by working alongside and advocating their careers in the industry.
Today, the ‘Talent Management’ arm of Vilay Sports seeks to elevate athletes’ careers on a global scale, both on and off the field. Vilay Sports is proud to represent an elite clientele, which includes Brishti Bagchi, Mrinal Muthanna and Aneesh K.V.
Through conceptualization and execution of marketing and endorsement deals for athletes, Vilay Sports has established itself within the commercial space of sports.
Our proud association with the Paralympic Committee of India (PCI) under the title of “Strategic Marketing Accelerator” is testament to how we as a company look beyond the traditional mould and are constantly pushing the envelope. The success of India’s para-athletes at the Tokyo 2020 Paralympics provided a shot in the arm for para sports which have been maligned in the past. With a renewed sense of excitement, we are committed to collaborating closely with the PCI to lead with problem-solving solutions that could potentially enable more participation in para sports amongst the persons with disabilities (PwD) community.
As the marketing partner for the Karnataka State Football Association (KSFA), history was made as Intimacy Lingerie became the official sponsor of the Karnataka Women’s League in 2021.
As an ambitious sports startup in India, we’re still in the initial chapter of our story. At Vilay Sports, culture is our key, and innovation is in our DNA.