Retirement for athletes often marks the end of an illustrious career filled with triumphs, challenges, and unwavering dedication. However, the journey doesn't necessarily end at the finish line; instead, it…
In recent years, there has been a noticeable trend of traditional athletes diversifying their portfolios and venturing into the dynamic world of esports. Once confined to the realm of video…
In a modern era where sports and fashion seamlessly blend, athletes have transcended their roles as game-changers on the field to become influential figures in the world of style. From…
Athletes captivate the spotlight, but the unsung heroes, coaches and trainers, sculpt these stars. Their influence spans beyond tactical prowess, extending to mental fortitude and resilience. Through strategic mentorship, they…
In a country where cricket reigns supreme, one sport has managed to carve a unique niche for itself and capture the hearts of millions. The Pro Kabaddi League (PKL) has…
In the high-stakes world of Formula 1, where every millisecond matters and the quest for victory often pushes boundaries, there have been several controversial moments that have left an indelible…
The National Basketball Association (NBA) has a rich history filled with iconic players who have left an indelible mark on the sport. From the skyhook of Kareem Abdul-Jabbar to the…
India's recent success in equestrian dressage at the Asian Games in Hangzhou, China where we received gold in the team event (Hriday Chheda, Anush Agarwalla, Divyakriti Singh, Sudipti Hajela) and…
In a disappointing turn of events for the promising wushu athletes of Arunachal Pradesh, their dreams of representing India at the 2023 Asian Games in Hangzhou, China, have been dashed…
Sports have always played a significant role in our society, bringing people together and fostering a sense of community and competition. Whether it's the excitement of the World Cup, the…
Sports have always been much more than just games. They are a reflection of society, a microcosm of the world's political, cultural, and social dynamics. In recent years, the intersection…
Extreme sports, often characterized by their high level of risk and danger, have captivated the hearts and minds of daring individuals worldwide. These adrenaline-pumping activities encompass a wide range of…
Introduction Sports have long been considered a unifying force, transcending racial and ethnic boundaries, and providing a platform for talent and hard work to shine. However, despite the progress made…
Doping refers to the use of banned substances or methods by athletes to enhance their performance in sports competitions. These substances can include performance-enhancing drugs (PEDs), which can artificially boost…
From adolescents engaging in video game sessions within a confined space to its current status as a billion-dollar industry, the realm of eSports has experienced a profound metamorphosis. This evolution…
The tennis world has been graced by the remarkable presence of the Big Three - Roger Federer, Rafael Nadal, and Novak Djokovic. For over two decades, their reign of dominance…
In today's dynamic world, sports have undergone a remarkable metamorphosis, transcending their traditional recreational essence to become a dominant force in the global economy. This blog delves into the captivating…
The Australian Women's Cricket Team stands as the undisputed champion in world cricket today. Their remarkable track record of success over the last decade speaks volumes. Having secured victories in…
In the realm of sports, athletes are renowned for their extraordinary physical prowess and stellar performances on the field. Yet, there is a growing awareness of the significance of athletes…
Pole dancing, often referred to as pole fitness within the community, is an exhilarating sport that combines strength, flexibility, endurance, and creativity. Despite its athletic nature, pole dancers around the…
INTRODUCTION Cricket, often hailed as the epitome of a gentleman's game, has been a witness to countless enthralling rivalries over its extensive timeline. Among the most renowned and enduring contests…
OVERVIEW Player agents play a significant role in the modern football industry. They act as intermediaries between professional football players and clubs, negotiating contracts, transfers, and commercial deals on behalf…
Introduction: In the summer of 2006, the world of football was rocked by a scandal that shook one of Italy's most successful clubs to its core. Juventus, a powerhouse in…
India overtook China to become the most populous country in the world recently, a title long held by China. But, even with the huge number of people in the country,…
Millions of fans around the world are captivated by the world of professional sports. The adrenaline-fueled battles, the heroic victories, and the indomitable spirit of athletes make sports a mesmerising…
Gambling sponsorship in sports refers to the practice of sports teams, events, and athletes partnering with gambling companies to promote their brands and products. This form of sponsorship has become…
Sports is a universal language that unites people of different cultures, backgrounds, and beliefs. The power of sports lies in it's ability to bring people together and create a sense…
India, with its large population and diverse culture, is home to the world's youngest population. According to a report by the United Nations, India has reached a youth population of…
Para sports, also known as adaptive sports, are athletic activities that are specifically designed for individuals with physical, sensory, or intellectual disabilities. Developing para sports in India requires a multi-faceted…
Everything used to increase, maintain, or improve the functional capacities of people with disabilities is considered assistive technology (AT). This includes hardware, software, and product systems. Those who struggle with…
At the Santosh Trophy final at the King Fahd International Stadium in the Saudi Arabian capital of Riyadh, the 54 years wait came to an end with Karnataka defeating Meghalaya…
India is home to some of the best cricketers in the world, making it one of the most popular sports there. Yet, India has not always been in the forefront…
In recent years, gaming and gambling have become more and more "online" or "digital," and they have also converged in many ways. The expanding "spillover effects" in the gaming and…
At the upcoming NBA All-Star weekend in Salt Lake City, Utah, more than 35 sponsorships, including activations, social media campaigns, and on-site item sales, will be present. All-Star Crossover, the…
Fintech companies are the combination of a single service provider which includes finance as well as technology. Some of the renowned fintech companies investing in the sports Industry are Paytm,…
You may see disputes over whether the ball went in or out during any dramatic Grand Slam games in tennis. Hawk-eye is used in these disputes. A team can refer…
HISTORY OF THE SPORTS INDUSTRY India has a long history of providing the necessary equipment as well as participating in a variety of sports. Old-fashioned sports like kho-kho, leg cricket,…
2023 promises to bring a plenty of sporting action for ardent followers and fans of sports, which, like last year, will provide solid entertainment, competition, and events across various disciplines.…
India's recent success in the Commonwealth Games has brought about a wave of happiness and positivity across the nation. There is a clear improvement in performances and the trending trajectory…
Traditional East Asian sports revolve under the wing of martial arts. South Korea introduced the world to Taekwondo. It is the biggest contributor to sport over there. Similarly in Japan,…
In a previous blog - 'Breaking Convention at the Olympics' - ice hockey (a very close contender) didn't make it to the list. Although not so common sport in the…
What is Sports Science? Sport science applies the study of science to sporting activities. The focus of sport science is to help maximise performance and endurance in preparation for events…
Throughout the 2000s, various incidents incited discussions about the potential for goal-line technology in the game. The lack of such technology in association football contrasted with other sports, which had…
Athletes today take social media very seriously. The impact of each post, reel, or tweet has multiplied enormously. In our previous blogs, we have talked about different platforms like Facebook…
Africa has always had an abundance of talented and skilled athletes, whether it be in running, football, basketball or handball. The one thing that has restricted the potential and opportunities…
The LIV Golf international series is an international golf tournament backed by the Public Investment Fund (PIF) of the Saudi Arabian Sovereign Fund. It made a lot of noise after…
Prominent athletes have collaborated successfully with sports brands for decades; yet it was the Jordan and Nike collaboration that gave the idea traction. In the late 1980s, Michael Jordan had…
In December 2008, the Delhi high court, with the consultations of the National Sports Federations and the Indian Olympic Association, decided to restrict the representation of the country only to…
Indian Premier League (IPL) franchise Delhi Capitals recently shared a post on LinkedIn reporting a cumulative 218.88 million video views for the month of April. Interestingly, this was higher than…
The global appeal of sport has necessitated the rapid adoption of digital viewership, be it via traditional TV or streaming platforms. When live sports initially hit TV screens in the…
The FIA or Fédération Internationale de l’Automobile (FIA) was established in 1904 to represent the interests of motoring organizations. It is a governing body of multiple auto racing events including…
The 2020 Tokyo Olympics was by far the only Olympic Games held without outside spectators and the most expensive, at a cost of a whopping 20 billion dollars. Now the…
2020-21 no doubt has been a challenging year for everyone in sports and live entertainment. Every stakeholder has had issues which normally could not have been foreseen. Due to Covid,…